Michigan Statewide

Independent Living Council

MI SILC conducts critical outreach and advocacy work to uplift Michigan’s disability community and create more inclusive communities in conjunction with 15 Centers for Independent Living across Michigan.

WE

﹢Create strategy and content for their monthly email newsletter

﹢Write monthly blog posts

﹢Manage their social calendar and all social media interactions

﹢Create print and digital ads across various geographic areas

﹢Build and execute annual ADA Anniversary events across Michigan

﹢Conceptualize and design out-of-home campaigns

﹢Developed the Shine a Light campaign

﹢Created the Shine a Light campaign splash page

39%

increase

in engagement across social channels each year

10

libraries

hosting 2025 ADA Anniversary installations

150+

Attendees

at ADA Inclusive art event

Emails

+

Website

+

social media

+

Blogs

+

Print ads

+

Digital ads

+

Events

+

OOH

Emails + Website + social media + Blogs + Print ads + Digital ads + Events + OOH