Mclouth Waterfront Alliance
MCLOUTH WATERFRONT ALLIANCE IS AN Advocacy organization focused on creating a sustainable future using environmentally friendly solutions in Downriver Michigan.
WE
﹢Created a PR campaign to drive awareness of a superfund site and landfill expansion
﹢Developed social media campaign across Meta platforms
﹢Designed a digital campaign that geotargeted specific communities near the landfill
﹢500 people were drawn to a community meeting about the landfill when the expected attendance was in the single digits
50,000
people
reached through digital and social media
500
PEOPLE
drawn to The community meeting
1000+
CLICKS
to THE landing page
